Effects of Two Kinds of Alcohol Advertising on Subsequent Consumption

Autor:	Kohn, Paul M., Smart, Reginald G., Ogborne, Alan C.
Zdroj:	Journal of Advertising, 1984 Jan 01. 13(1), 34-48.
Databáze:	JSTOR Journals
Externí odkaz:	https://www.jstor.org/stable/4188482 Zobrazit plný text záznamu