Volatility of Derived Demand in Industrial Markets and Its Management Implications
| Autor: | Bishop, William S., Graham, John L., Jones, Michael H. |
|---|---|
| Zdroj: | Journal of Marketing, 1984 Oct 01. 48(4), 95-103. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
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| Autor: | Bishop, William S., Graham, John L., Jones, Michael H. |
|---|---|
| Zdroj: | Journal of Marketing, 1984 Oct 01. 48(4), 95-103. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
|