Building value: Customer and shareholder

Autor:	Cleland, Alan S., Bruno, Albert V.
Zdroj:	Strategy & Leadership, 1997, Vol. 25, Issue 3, pp. 22-28.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/eb054586 Zobrazit plný text záznamu