Social media advertising efficiency on higher education programs

Autor:	Cordero-Gutiérrez, Rebeca, Lahuerta-Otero, Eva
Zdroj:	Spanish Journal of Marketing -ESIC, 2020, Vol. 24, Issue 2, pp. 247-262.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/SJME-09-2019-0075 Zobrazit plný text záznamu