The influence of signal attributes on the willingness to pay for pasture-raised beef

Autor: Chini, Juliana, Spers, Eduardo Eugênio, Silva, Hermes Moretti Ribeiro da, Oliveira, Mirella Cais Jejcic de
Zdroj: RAUSP Management Journal, 2020, Vol. 55, Issue 4, pp. 435-456.
Databáze: Emerald Insight