Can two-sided messages increase the helpfulness of online reviews?
Autor: | Ming-Yi Chen |
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Zdroj: | Online Information Review, 2016, Vol. 40, Issue 3, pp. 316-332. |
Databáze: | Emerald Insight |
Externí odkaz: |
Autor: | Ming-Yi Chen |
---|---|
Zdroj: | Online Information Review, 2016, Vol. 40, Issue 3, pp. 316-332. |
Databáze: | Emerald Insight |
Externí odkaz: |