Overt or covert? Effect of different digital nudging on consumers’ customization choices

Autor:	Lu, Shouwang, Chen, Gong (Gordon), Wang, Kanliang
Zdroj:	Nankai Business Review International, 2020, Vol. 12, Issue 1, pp. 56-74.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/NBRI-12-2019-0073 Zobrazit plný text záznamu