An assessment of corporate social responsibility on customer company identification and loyalty in banking industry: a PLS-SEM analysis
| Autor: | Raza, Ali, Rather, Raouf Ahmad, Iqbal, Muhammad Khalid, Bhutta, Umair Saeed |
|---|---|
| Zdroj: | Management Research Review, 2020, Vol. 43, Issue 11, pp. 1337-1370. |
| Databáze: | Emerald Insight |
| Externí odkaz: |
|