Key factors influencing word-of-mouth intentions: the case of college freshmen in Taiwan

Autor: Hsu, Chia-Lin, Pan, Yen-Jung, Yan, Qiao-Wen, Yan, Min-Ren
Zdroj: Measuring Business Excellence, 2020, Vol. 25, Issue 1, pp. 106-118.
Databáze: Emerald Insight