Using online reviews to explore consumer purchasing behaviour in different cultural settings

Autor: Zhong, Qiuyan, Liang, Shuyuan, Cui, Li, Chan, Hing Kai, Qiu, Yue
Zdroj: Kybernetes, 2018, Vol. 48, Issue 6, pp. 1242-1263.
Databáze: Emerald Insight