The evolution of B2B strategies in the rise of value co-creation and service management
| Autor: | Chowdhury, Naushaba, Balaraman, Pravin, Liu, Jonathan |
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| Zdroj: | Journal of Strategy and Management, 2023, Vol. 16, Issue 4, pp. 708-732. |
| Databáze: | Emerald Insight |
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