Service encounter and value co-creation in fundraising activities at the NPO sector
| Autor: | Klafke, Renata, Barrios, Andrés, Didonet, Simone Regina |
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| Zdroj: | Journal of Services Marketing, 2023, Vol. 37, Issue 7, pp. 851-861. |
| Databáze: | Emerald Insight |
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