Hedonic and eudaimonic well-being outcomes from co-creation roles: a study of vulnerable customers
| Autor: | Sharma, Shikha, Conduit, Jodie, Rao Hill, Sally |
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| Zdroj: | Journal of Services Marketing, 2017, Vol. 31, Issue 4/5, pp. 397-411. |
| Databáze: | Emerald Insight |
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