Retrospective: the effect of guarantees on consumers’ evaluation of services
| Autor: | Ostrom, Amy L., Iacobucci, Dawn |
|---|---|
| Zdroj: | Journal of Services Marketing, 2016, Vol. 30, Issue 4, pp. 373-376. |
| Databáze: | Emerald Insight |
| Externí odkaz: |
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| Autor: | Ostrom, Amy L., Iacobucci, Dawn |
|---|---|
| Zdroj: | Journal of Services Marketing, 2016, Vol. 30, Issue 4, pp. 373-376. |
| Databáze: | Emerald Insight |
| Externí odkaz: |
|