Autor:	Pomirleanu, Nadia, Chennamaneni, Pavan Rao, John-Mariadoss, Babu, Schibrowsky, John A.
Zdroj:	Journal of Research in Interactive Marketing, 2023, Vol. 17, Issue 5, pp. 681-697.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JRIM-05-2022-0133 Zobrazit plný text záznamu