“Digital buddies”: parasocial interactions in social media
Autor: | Yuksel, Mujde, Labrecque, Lauren I. |
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Zdroj: | Journal of Research in Interactive Marketing, 2016, Vol. 10, Issue 4, pp. 305-320. |
Databáze: | Emerald Insight |
Externí odkaz: |
Autor: | Yuksel, Mujde, Labrecque, Lauren I. |
---|---|
Zdroj: | Journal of Research in Interactive Marketing, 2016, Vol. 10, Issue 4, pp. 305-320. |
Databáze: | Emerald Insight |
Externí odkaz: |