Cutting-edge research in social media and interactive marketing: a review and research agenda

Autor:	Peltier, James W, Dahl, Andrew J, Drury, Lauren, Khan, Tracy
Zdroj:	Journal of Research in Interactive Marketing, 2024, Vol. 18, Issue 5, pp. 900-944.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JRIM-02-2024-0074 Zobrazit plný text záznamu