Exposing Pinocchio customers: investigating exaggerated service stories
Autor: | Lloyd C. Harris, Raymond P. Fisk, Hana Sysalova |
---|---|
Zdroj: | Journal of Service Management, 2016, Vol. 27, Issue 2, pp. 63-90. |
Databáze: | Emerald Insight |
Externí odkaz: |
Autor: | Lloyd C. Harris, Raymond P. Fisk, Hana Sysalova |
---|---|
Zdroj: | Journal of Service Management, 2016, Vol. 27, Issue 2, pp. 63-90. |
Databáze: | Emerald Insight |
Externí odkaz: |