Developing and validating a scale for entrepreneurial marketing orientations: EMICO framework and its impact on business performance in startups
Autor: | Yadav, Anshita, Paul, Justin, Bansal, Sanchita, Talan, Amogh |
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Zdroj: | Journal of Organizational Change Management, 2024, Vol. 37, Issue 7, pp. 1655-1687. |
Databáze: | Emerald Insight |
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