Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia

Autor:	Ab Hamid, Siti Ngayesah, Maulan, Suharni, Wan Jusoh, Wan Jamaliah
Zdroj:	Journal of Islamic Marketing, 2022, Vol. 14, Issue 10, pp. 2404-2428.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JIMA-09-2021-0309 Zobrazit plný text záznamu