Strategic alternatives for Muslim-friendly homestay in Sabah Malaysia: a SWOT/TOWS analysis

Autor: Lada, Suddin, Chekima, Brahim, Ansar, Rudy, Lim, Ming Fook, Bouteraa, Mohamed, Abdul Adis, Azaze-Azizi, Abd Karim, Mohd Rahimie, Yong, Kelvin
Zdroj: Journal of Islamic Marketing, 2024, Vol. 15, Issue 6, pp. 1534-1559.
Databáze: Emerald Insight