Strategic alternatives for Muslim-friendly homestay in Sabah Malaysia: a SWOT/TOWS analysis
Autor: | Lada, Suddin, Chekima, Brahim, Ansar, Rudy, Lim, Ming Fook, Bouteraa, Mohamed, Abdul Adis, Azaze-Azizi, Abd Karim, Mohd Rahimie, Yong, Kelvin |
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Zdroj: | Journal of Islamic Marketing, 2024, Vol. 15, Issue 6, pp. 1534-1559. |
Databáze: | Emerald Insight |
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