Acculturation, religiosity, and willingness to accept Korean products among Muslim consumers: an exploratory study

Autor: Nasution, Reza Ashari, Jeong, So Won, Jin, Byoungho Ellie, Chung, Jae-Eun, Yang, Heesoon, Nathan, Robert Jeyakumar, Arnita, Devi
Zdroj: Journal of Islamic Marketing, 2023, Vol. 14, Issue 12, pp. 3085-3112.
Databáze: Emerald Insight