The impact of utilitarian, social and hedonic values on hotel booking mobile app engagement and loyalty: a comparison of generational cohorts

Autor: Vayghan, Saeed, Baloglu, Dennis, Baloglu, Seyhmus
Zdroj: Journal of Hospitality and Tourism Insights, 2022, Vol. 6, Issue 5, pp. 1990-2011.
Databáze: Emerald Insight