Engaging customers through satisfaction; does social media marketing and perceived innovativeness really matter? A time-lagged study in the hospitality industry
| Autor: | Khan, Sarah, Wahab, Abdul |
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| Zdroj: | Journal of Hospitality and Tourism Insights, 2023, Vol. 7, Issue 4, pp. 2347-2366. |
| Databáze: | Emerald Insight |
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