Why do consumers leave fast fashion stores? Role of shoppers' confusion

Autor:	Hwang, Joohye, Tung, Tracie, Cho, Hira
Zdroj:	Journal of Fashion Marketing and Management: An International Journal, 2023, Vol. 28, Issue 1, pp. 186-207.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JFMM-04-2022-0080 Zobrazit plný text záznamu