The influence of electronic word of mouth on green cosmetics purchase intention: evidence from young Vietnamese female consumers
| Autor: | Nguyen, Thuy Thi Thu, Limbu, Yam B., Pham, Long, Zúñiga, Miguel Ángel |
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| Zdroj: | Journal of Consumer Marketing, 2024, Vol. 41, Issue 4, pp. 406-423. |
| Databáze: | Emerald Insight |
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