Antecedents and consequences of conceptualizing online hyperconnected brand selection
Autor: | Majeed, Salman, Kim, Woo Gon |
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Zdroj: | Journal of Consumer Marketing, 2024, Vol. 41, Issue 3, pp. 328-339. |
Databáze: | Emerald Insight |
Externí odkaz: |
Autor: | Majeed, Salman, Kim, Woo Gon |
---|---|
Zdroj: | Journal of Consumer Marketing, 2024, Vol. 41, Issue 3, pp. 328-339. |
Databáze: | Emerald Insight |
Externí odkaz: |