Investigating consumers’ adoption of AI chatbots for apparel shopping

Autor:	Myin, Mon Thu, Watchravesringkan, Kittichai
Zdroj:	Journal of Consumer Marketing, 2024, Vol. 41, Issue 3, pp. 314-327.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JCM-03-2022-5234 Zobrazit plný text záznamu