Conceptual blending of meanings in business marketing relationships
Autor: | Lowe, Sid, Kainzbauer, Astrid, Ngamcharoenmongkol, Piya |
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Zdroj: | Journal of Business & Industrial Marketing, 2019, Vol. 34, Issue 7, pp. 1547-1554. |
Databáze: | Emerald Insight |
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