Innovation diffusion modeling considering the time lag between awareness and eventual adoption

Autor:	Anand, Adarsh, Agarwal, Mohini, Aggrawal, Deepti, Singh, Ompal
Zdroj:	Journal of Advances in Management Research, 2018, Vol. 15, Issue 1, pp. 4-16.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JAMR-11-2016-0093 Zobrazit plný text záznamu