Unified approach for modeling innovation adoption and optimal model selection for the diffusion process

Autor:	Adarsh Anand, Mohini Agarwal, Deepti Aggrawal, Ompal Singh
Zdroj:	Journal of Advances in Management Research, 2016, Vol. 13, Issue 2, pp. 154-178.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JAMR-03-2015-0021 Zobrazit plný text záznamu