Innovative product marketing strategy: multinational companies in Bangladesh

Autor:	Fregidou-Malama, Maria, Chowdhury, Ehsanul Huda, Hyder, Akmal S.
Zdroj:	Journal of Asia Business Studies, 2019, Vol. 13, Issue 4, pp. 656-671.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/JABS-07-2018-0193 Zobrazit plný text záznamu