“What if my mum sees it?” : Examination of visible brand interaction in the presence of a wider network
Autor: | Marder, Ben, Shankar, Avi, Houghton, David, Joinson, Adam |
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Zdroj: | Information Technology & People, 2017, Vol. 30, Issue 1, pp. 210-226. |
Databáze: | Emerald Insight |
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