Content marketing in e-commerce platforms in the internet celebrity economy
| Autor: | Geng, Ruibin, Wang, Shichao, Chen, Xi, Song, Danyang, Yu, Jie |
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| Zdroj: | Industrial Management & Data Systems, 2020, Vol. 120, Issue 3, pp. 464-485. |
| Databáze: | Emerald Insight |
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