Insights into customer experience in sports retail stores

Autor:	Happ, Elisabeth, Scholl-Grissemann, Ursula, Peters, Mike, Schnitzer, Martin
Zdroj:	International Journal of Sports Marketing and Sponsorship, 2020, Vol. 22, Issue 2, pp. 312-329.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJSMS-12-2019-0137 Zobrazit plný text záznamu