Promoting sustainable development in higher education institutions: the use of the balanced scorecard as a strategic management system in support of green marketing

Autor:	Fuchs, Paulo, Raulino, Carlos, Conceição, Diogo, Neiva, Samara, Amorim, Wellyngton Silva de, Soares, Thiago Coelho, Andrade de Lima, Maurício, Montenegro De Lima, Carlos Rogerio, Soares, João Coelho, Andrade Guerra, José Baltazar Salgueirinho Osório de Andrade
Zdroj:	International Journal of Sustainability in Higher Education, 2020, Vol. 21, Issue 7, pp. 1477-1505.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJSHE-02-2020-0079 Zobrazit plný text záznamu