It takes two to tango: A taxonomy of franchise success determinants
Autor: | Boulay, Jacques, Caemmerer, Barbara, Chanut, Odile, Magali, Chaudey, Fadairo, Muriel |
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Zdroj: | International Journal of Retail & Distribution Management, 2023, Vol. 51, Issue 6, pp. 807-825. |
Databáze: | Emerald Insight |
Externí odkaz: |