Social media brand perceptions of millennials

Autor:	Helal, Guida, Ozuem, Wilson, Lancaster, Geoff
Zdroj:	International Journal of Retail & Distribution Management, 2018, Vol. 46, Issue 10, pp. 977-998.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJRDM-03-2018-0066 Zobrazit plný text záznamu