Why are satisfied buyers not necessarily loyal?

Autor:	Pleshko, Larry, Dawes, John
Zdroj:	International Journal of Quality and Service Sciences, 2024, Vol. 16, Issue 4, pp. 478-497.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJQSS-08-2024-0114 Zobrazit plný text záznamu