How consumer uncertainty intervene country of origin image and consumer purchase intention? The moderating role of brand image

Autor:	Islam, Talat, Hussain, Mawra
Zdroj:	International Journal of Emerging Markets, 2022, Vol. 18, Issue 11, pp. 5049-5067.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJOEM-08-2021-1194 Zobrazit plný text záznamu