Comparative case study: when brands handle online confrontations

Autor:	Choy, Christine Hiu Ying, Wu, Fang
Zdroj:	International Journal of Conflict Management, 2018, Vol. 29, Issue 5, pp. 640-658.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/IJCMA-10-2017-0120 Zobrazit plný text záznamu