The role of the hedonistic and utilitarian quality dimensions in enhancing user satisfaction in mobile banking
Autor: | Rejman Petrović, Dragana, Nedeljković, Ivana, Marinković, Veljko |
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Zdroj: | International Journal of Bank Marketing, 2022, Vol. 40, Issue 7, pp. 1610-1631. |
Databáze: | Emerald Insight |
Externí odkaz: |