The influence of online and offline brand trust on consumer buying intention

Autor:	Nosi, Costanza, Pucci, Tommaso, Melanthiou, Yioula, Zanni, Lorenzo
Zdroj:	EuroMed Journal of Business, 2021, Vol. 17, Issue 4, pp. 550-567.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/EMJB-01-2021-0002 Zobrazit plný text záznamu