How much firms “give” to CSR vs how much they “gain” from it: inequity perceptions and their implications for CSR authenticity

Autor: Tarabashkina, Liudmila, Quester, Pascale G., Tarabashkina, Olga
Zdroj: European Journal of Marketing, 2020, Vol. 54, Issue 8, pp. 1987-2012.
Databáze: Emerald Insight