The role of marketing capability in linking CSR to corporate financial performance : When CSR gives positive signals to stakeholders
Autor: | Yim, Sean, Bae, Young Han, Lim, Hyunwoo, Kwon, JaeHwan |
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Zdroj: | European Journal of Marketing, 2019, Vol. 53, Issue 7, pp. 1333-1354. |
Databáze: | Emerald Insight |
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