Does customer satisfaction matter to managers’ earnings forecasts and stock returns?

Autor:	Lee, Jenny (Jiyeon), Lim, Youngdeok, Oh, Hyung Il
Zdroj:	European Journal of Marketing, 2018, Vol. 52, Issue 9/10, pp. 2026-2051.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/EJM-06-2017-0422 Zobrazit plný text záznamu