The interplay between market intelligence activities and sales strategy as drivers of performance in foreign markets
| Autor: | Katsikea, Evangelia, Theodosiou, Marios, Makri, Katerina |
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| Zdroj: | European Journal of Marketing, 2019, Vol. 53, Issue 10, pp. 2080-2108. |
| Databáze: | Emerald Insight |
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