The role of discrete positive emotions in consumer response to place-of-origin
| Autor: | Orth, Ulrich R., Crouch, Roberta Carolyn, Bruwer, Johan, Cohen, Justin |
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| Zdroj: | European Journal of Marketing, 2020, Vol. 54, Issue 4, pp. 909-934. |
| Databáze: | Emerald Insight |
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