Products labeled as “made in domestic country”: the brand matters

Autor:	Bernard, Yohan, Collange, Véronique, Ingarao, Aurore, Zarrouk-Karoui, Sarra
Zdroj:	European Journal of Marketing, 2020, Vol. 54, Issue 12, pp. 2965-2987.
Databáze:	Emerald Insight
Externí odkaz:	http://www.emeraldinsight.com/doi/10.1108/EJM-04-2018-0229 Zobrazit plný text záznamu