Shoppre’s dilemma with marketplace launch – Do it sooner, delay for later or dismiss forever?
| Autor: | Varghese, Ann Mary, Jacob, Remya Tressa, Narayanamurthy, Gopalakrishnan |
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| Zdroj: | Emerald Emerging Markets Case Studies, 2024, Vol. 14, Issue 1, pp. 1-36. |
| Databáze: | Emerald Insight |
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